Creating new
standards for
green hospitality

Why Sustainable
Hospitality is
Important ?

Protect the environment to continue offering it as an experience to guests. The hospitality industry depends on a healthy global ecosystem and is uniquely vulnerable to environmental damage.

Now is the time
to Rethink and

Consumers are increasingly seeking out green businesses and are willing to pay more for environmentally friendly products and services.

53% of global travellers are willing to pay more for products that demonstrate environmental responsibility.

73% of worldwide travellers plan to stay in an environmentally friendly or green hotel at least once in their lifetime. 13% more than the previous year.

Key success factors

Sustainable hospitality

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